Privacy Policy

1. Introduction

SoftMarina ("we," "our," or "us") respects your privacy and is committed to protecting your personal data. This privacy policy explains how we collect, use, disclose, and safeguard your information when you visit our website softmarina.sbs or use our services.

We encourage you to read this privacy policy carefully to understand our practices regarding your personal data. By accessing our website or using our services, you acknowledge that you have read and understood this privacy policy.

2. Information We Collect

We collect several types of information from and about users of our website, including:

2.1 Personal Data

Personal data refers to any information that identifies or can be used to identify you directly or indirectly. We may collect, use, store, and transfer different kinds of personal data about you, including:

• Identity Data: First name, last name, username or similar identifier, title, date of birth, gender, passport details, and other identification information required for travel arrangements.
• Contact Data: Billing address, delivery address, email address, and telephone numbers.
• Financial Data: Payment card details (securely processed through our payment providers), bank account information, and payment history.
• Transaction Data: Details about payments to and from you and other details of products and services you have purchased from us.
• Profile Data: Your username and password, purchases or orders made by you, your interests, preferences, feedback, and survey responses.
• Technical Data: Internet protocol (IP) address, your login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access our website.
• Usage Data: Information about how you use our website, products, and services.
• Marketing and Communications Data: Your preferences in receiving marketing from us and our third parties and your communication preferences.
• Special Category Data: In some cases, we may collect information that is considered sensitive, such as health information (allergies, disabilities, medical conditions) that may affect your travel arrangements. We only collect this information with your explicit consent and for the purpose of ensuring appropriate travel arrangements.

2.2 Non-Personal Data

We also collect, use, and share aggregated data such as statistical or demographic data. This data may be derived from your personal data but is not considered personal data as it cannot be used to identify you specifically.

3. How We Collect Your Information

We use different methods to collect information from and about you, including:

3.1 Direct Interactions

You may provide us with your personal data when you:

• Create an account on our website
• Book travel arrangements or purchase our services
• Subscribe to our newsletter or publications
• Request marketing materials
• Enter a competition, promotion, or survey
• Submit inquiries or feedback to us
• Contact our customer service team

3.2 Automated Technologies or Interactions

As you navigate through our website, we may automatically collect Technical Data about your equipment, browsing actions, and patterns. We collect this data using cookies, server logs, web beacons, and other similar technologies. We may also receive Technical Data about you if you visit other websites employing our cookies.

3.3 Third Parties or Publicly Available Sources

We may receive personal data about you from various third parties and public sources, including:

• Technical Data from analytics providers such as Google, advertising networks, and search information providers
• Contact, Financial, and Transaction Data from payment providers
• Identity and Contact Data from travel partners, airlines, hotels, and other service providers

4. How We Use Your Information

We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:

• Where we need to perform the contract we are about to enter into or have entered into with you
• Where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests
• Where we need to comply with a legal or regulatory obligation
• Where you have provided consent

We use your information for the following purposes:

4.1 To Provide and Maintain Our Services

• To process and complete your travel bookings and transactions
• To create and manage your account
• To provide customer support and respond to your inquiries
• To fulfill and manage your orders, payments, and refunds

4.2 To Improve and Personalize Our Services

• To analyze usage patterns and trends to improve user experience
• To remember your preferences and customize content
• To develop new products, services, and features

4.3 To Communicate with You

• To send administrative information, such as confirmation emails, booking updates, and service notices
• To provide information about your travel arrangements
• To send marketing communications (with your consent where required by law)
• To respond to your comments, questions, and customer service requests

4.4 For Marketing and Advertising

• To send promotional materials and information about our products and services
• To measure the effectiveness of our marketing campaigns
• To deliver relevant advertisements based on your interests and online behavior

4.5 For Security and Legal Compliance

• To protect our services, users, and business
• To detect, investigate, and prevent fraudulent transactions and unauthorized access
• To comply with legal obligations, resolve disputes, and enforce our terms and conditions

5. Disclosure of Your Information

We may share your personal data with the following categories of recipients:

5.1 Travel Service Providers

We share your information with airlines, hotels, car rental agencies, tour operators, and other service providers as necessary to complete your bookings and provide the services you have requested.

5.2 Business Partners

We may share your information with business partners who offer services that may interest you. These third parties may use your information for their own marketing purposes.

5.3 Service Providers

We engage various service providers to perform functions and provide services to us, such as payment processing, data analysis, email delivery, hosting services, customer service, and marketing assistance.

5.4 Affiliates and Corporate Group

We may share your information with our subsidiaries, parent companies, and affiliates for the purposes described in this privacy policy.

5.5 Legal Requirements

We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court or a government agency). We may also disclose your information to enforce our terms and conditions, protect our rights, privacy, safety, or property, and/or that of you or others.

5.6 Business Transfers

In the event of a merger, acquisition, bankruptcy, or other sale of all or a portion of our assets, your information may be transferred to the acquiring entity as part of the transaction. We will notify you via email and/or a prominent notice on our website of any change in ownership or uses of your personal data, as well as any choices you may have regarding your personal data.

6. International Transfers

We are based in the United Kingdom, but we operate internationally. Therefore, we may transfer, store, and process your information in countries other than your country of residence, including the United States and other countries where we or our service providers maintain facilities.

If you are located in the European Economic Area (EEA), United Kingdom, or Switzerland, we ensure that any transfer of your personal data to countries outside these regions is done in accordance with applicable data protection laws, including by implementing appropriate safeguards such as Standard Contractual Clauses approved by the European Commission.

7. Data Security

We have implemented appropriate technical and organizational measures to protect the security of your personal data. However, please be aware that no method of transmission over the Internet or method of electronic storage is 100% secure.

Our security measures include:

• Encryption of sensitive data
• Regular security assessments
• Access controls and authentication procedures
• Regular system backups
• Continuous monitoring for suspicious activities

While we strive to protect your personal data, we cannot guarantee its absolute security. You are responsible for maintaining the confidentiality of any passwords associated with your account.

8. Data Retention

We will retain your personal data only for as long as necessary to fulfill the purposes for which we collected it, including for the purposes of satisfying any legal, accounting, or reporting requirements.

To determine the appropriate retention period for personal data, we consider:

• The amount, nature, and sensitivity of the personal data
• The potential risk of harm from unauthorized use or disclosure
• The purposes for which we process the data
• Whether we can achieve those purposes through other means
• The applicable legal requirements

In some circumstances, we may anonymize your personal data (so that it can no longer be associated with you) for research or statistical purposes, in which case we may use this information indefinitely without further notice to you.

9. Your Legal Rights

Depending on your location, you may have various rights regarding your personal data, which may include:

9.1 For Residents of the European Economic Area (EEA), United Kingdom, and Switzerland

• Right to Access: You have the right to request a copy of the personal data we hold about you.
• Right to Rectification: You have the right to request that we correct any inaccurate or incomplete personal data we hold about you.
• Right to Erasure: You have the right to request that we delete your personal data in certain circumstances.
• Right to Restrict Processing: You have the right to request that we restrict the processing of your personal data in certain circumstances.
• Right to Data Portability: You have the right to request that we transfer your personal data to you or to a third party in a structured, commonly used, machine-readable format.
• Right to Object: You have the right to object to our processing of your personal data based on our legitimate interests and for direct marketing purposes.
• Right to Withdraw Consent: Where we rely on your consent to process your personal data, you have the right to withdraw that consent at any time.

9.2 For California Residents

Under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA), California residents have specific rights regarding their personal information:

• Right to Know: You have the right to request information about the categories and specific pieces of personal information we have collected about you, the categories of sources from which we collected the information, the purposes for which we collected or sold the information, and the categories of third parties with whom we shared the information.
• Right to Delete: You have the right to request that we delete personal information collected from you, subject to certain exceptions.
• Right to Opt-Out of Sale or Sharing: You have the right to opt-out of the sale or sharing of your personal information.
• Right to Non-Discrimination: You have the right not to be discriminated against for exercising your CCPA rights.
• Right to Limit Use and Disclosure of Sensitive Personal Information: You may have the right to limit the use and disclosure of sensitive personal information for certain purposes.

9.3 How to Exercise Your Rights

To exercise any of the rights described above, please submit a request using one of the following methods:

• Email us at [email protected]
• Call us at +44 345 913 0702
• Submit a request through the "Contact Us" form on our website

We may need to verify your identity before responding to your request by asking you to provide specific information. If you make a request through an authorized agent, we may require evidence that you have provided such agent with power of attorney or that the agent otherwise has valid written authority to submit requests on your behalf.

We will respond to your request within the timeframe required by applicable law, typically within 30 days. In some cases, we may need additional time to respond, in which case we will notify you of the reason for the delay.

10. Cookies and Similar Technologies

We use cookies and similar technologies to collect information about your browsing activities and to distinguish you from other users of our website. This helps us to provide you with a good experience when you browse our website and also allows us to improve our site.

10.1 What Are Cookies?

Cookies are small text files that are placed on your device when you visit a website. Cookies are widely used to make websites work more efficiently and provide information to the website owners.

10.2 Types of Cookies We Use

• Essential Cookies: These are necessary for the website to function properly and cannot be switched off. They are usually only set in response to actions you take, such as setting your privacy preferences, logging in, or filling in forms.
• Analytical/Performance Cookies: These allow us to recognize and count the number of visitors and see how visitors move around our website when they are using it. This helps us improve how our website works, for example, by ensuring that users find what they are looking for easily.
• Functionality Cookies: These are used to recognize you when you return to our website. This enables us to personalize our content for you, greet you by name, and remember your preferences.
• Targeting/Advertising Cookies: These record your visit to our website, the pages you have visited, and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests.

10.3 Cookie Management

Most web browsers allow you to control cookies through their settings. You can set your browser to refuse all or some cookies or to alert you when websites set or access cookies. If you disable or refuse cookies, please note that some parts of our website may become inaccessible or not function properly.

For more information about cookies and how to manage them, you can visit www.allaboutcookies.org.

11. Children's Privacy

Our website and services are not intended for children under the age of 16. We do not knowingly collect personal data from children under 16. If you are a parent or guardian and you believe that your child has provided us with personal data, please contact us, and we will take steps to delete that information from our systems.

12. Third-Party Links

Our website may contain links to third-party websites, plug-ins, and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy practices. We encourage you to read the privacy policy of every website you visit.

13. Changes to This Privacy Policy

We may update this privacy policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. The updated privacy policy will be posted on this page with a revised "Last Updated" date. We encourage you to review this privacy policy frequently to stay informed about how we are protecting your information.

If we make material changes to this privacy policy, we will notify you through a notice on our website or by sending an email to the email address specified in your account before the changes become effective.

14. Contact Us

If you have any questions, concerns, or comments about this privacy policy or our data practices, please contact us at:

SoftMarina
Studio 04w Rogers Union
Mitchellburgh LL12 9NR
United Kingdom

Email: [email protected]

Phone: +44 345 913 0702

14.1 Data Protection Officer

We have appointed a Data Protection Officer (DPO) who is responsible for overseeing questions in relation to this privacy policy. If you have any questions about this privacy policy, including any requests to exercise your legal rights, please contact our DPO using the details provided above.

14.2 Supervisory Authority

If you are located in the European Economic Area, United Kingdom, or Switzerland and believe that we have not adequately resolved your concerns, you have the right to make a complaint at any time to your local data protection authority.